Websites
Here at Marco Digital, we do it all! If you need a direct, yet effective site that looks stylish and delivers high ranking SEO optimised pages, we're the people to talk to!
If you need more assistance with creating, expanding or maintaining your current system, we've got you covered there as well! We design both front-end and back-end platforms ensuring performance!
SOcial media
At Marco Digital, we help brands and creatives of all types show up online with clarity and style.
Whether you work for yourself on a smaller scale or are part of something bigger, time is a big factor! That's where we come in, we take all the hassle running your social media to make sure you have the time to focus on what truly matters!
Automation
We're finally at a time where tasks such as inventory management, email sequencing and scheduling no longer have to be done by hand!
With perfect integrations, at Marco Digital, we'll automate your entire system and give pointers for further efficiencies. According to our clients, we've saved an average of 15 hours a week just by automating!
REPORTING & Market Analysis
Here, we can turn a scattergun approach to database creation and client acquisition into a targeted and methodical framework based off your market analysis reports.
We'll analyse your entire digital platform as well as your competitors to keep you one step ahead!
Optimising
Optimising your virtual presence is incredibly important due to directly shaping how one is perceived before any real interaction happens. A strong visual presence ensures; clarity, consistency, accessibility and opportunity. For us, optimising is about removing doubt and building trust at scale by making sure the first impression works in your favour when you are not in the room!
Custom builds
A custom build is best designed for organisations that have outgrown off-the-shelf tools and need systems shaped around how they actually work, not the other way round.
It suits businesses with specific workflows, multiple moving parts, or long-term growth plans where flexibility, scalability, and ownership matter more than a quick setup.
COMMercial packages
Need a Custom build?
A custom build is useful to a brand or person who requires a combination of services to be created or implemented into an existing system.
Not sure what you're after? Get in contact with us by Booking a Call!
Marco was recently introduced to me as a web designer and creative. I found his work to be of a very high standard. He is professional, reliable and has a brilliant creative mind. I enjoyed working with him and have no hesitation in recommending him to others.
Thank you Marco for helping me get over the initial hurdles of social media marketing, and successfully start a new mailing list, this one specifically for selling my courses. It is amazes me that you have such a well-rounded understanding and willingness to do it all
Working with Marco on my social media was a revelation. He took my online presence from scattered and inconsistent to strategic and engaging. My follower growth, post engagement, and overall brand image as a musician all saw a step up.
As an artist, I needed a website that felt unique and expressive, and Marco delivered exactly that! The layout, colours, and user experience were spot on. It finally feels like my work has a proper home online.
got a bigger idea?
Book a call with us to see how we can help!
FAQ
Do you redesign existing websites?
Yes we do! We can either give your current site a visual refresh and improve your SEO or rebuild it from the ground up, depending on your goals and current setup.
Do you build websites from scratch?
Yes, offer brand new websites on stable platforms with the scope for expansion.
What platforms do you build websites on?
We advise on which platform is best suited for your goals, however we are fully flexible and can build your site and system on a wide range of site builders.
How much does a website cost?
Prices vary depending on your needs. Complex sites are quoted individually.
What's included in your website design service?
Every package includes a custom design, mobile optimisation, SEO optimisation, contact forms and integration with social channels. We also offer assistance with copywriting, content strategy, e-commerce setup, inventory management and the creation of 'member spaces' hidden behind a paywall.
Can you help with SEO and improving ranking online?
All of our websites are built with SEO in mind first to allow pure optimisation page-by-page. We also offer SEO strategy, keyword research and Google Search Console setup if you'd like to go further.
Do you offer e-commerce or online booking features?
Absolutely! We can set up online shops, appointment scheduling, membership content and much more!
Do you include backend support?
Yes we do. We understand that maintenance will be required for most sites so we also offer peace of mind to ensure the stability of your platform.
How long does a website project take?
Depending on complexity and how quickly we receive content and feedback, most website projects take between 2-3 months from start to launch. Basic websites tend to be 3-6 weeks.
Do I need to provide all the content?
We can work with content you already have, refine it, source it or help writing it for you. If you need full copywriting support, that is an available option.
Will my website be mobile-friendly?
Yes it will! Every site we design is fully responsive, meaning it looks great on phones, tablets, PCs and desktops... (this also helps boost SEO!)
What platforms do you work with?
We support all the major platforms including Instagram, Facebook, TikTok, YouTube Shorts, Twitter/X, Pintrest and more!
What's included?
Our services typically include strategy development, content planning, content creation, scheduling, posting, community and monthly analytic reports.
Can I be involved in the content creation process?
Of course! We offer creative and collaborative workflows!
Do you offer paid advertising services?
Yes, we can manage social media ad campaigns on all major platforms, including strategy, setup, A/B testing and performance analysis.
How long does it take to see results?
There is no single answer to this question, but generally through organic growth, this can take 3-6 months depending on the niche and goals to see results. Paid ads can deliver quicker results, but long-term success comes from consistency and strategy.
What industries do you specialise in?
While we're open to all industries, we have the most experience with local businesses, creatives and B2B companies.
Do you offer one-off consultations or strategy sessions?
Absolutely, we offer one-off strategy sessions for business and individuals who want to manage their own socials but need guidance, clarity or a content plan to follow.
Can you grow my followers quickly?
We don't believe in quick fixes or buying followers, instead we focus on building real and engaged communities who care about your content, this way we protect your long-term vision
Do I need to provide all content?
If you have HD content, that's great! If not, we can help you create assets or source stock imagery and visuals aligned with your brand.
How much do your social media services cost?
Prices vary depending on the service level and number of platforms. We offer flexible packages tailored to your needs. Book An Appointment to discuss your goals
What do you mean by reporting and optimisation?
Reporting is the structured measurement of performance across your digital activity.
Optimisation is the ongoing process of improving results based on what the data actually shows — not assumptions, trends, or guesswork.
Market analysis provides the wider context: competitors, positioning, audience behaviour, and demand signals.
What do you actually measure?
Only metrics that inform decisions. Depending on your setup, this may include:
Website performance and user behaviour
Lead quality and conversion paths
Email engagement and funnel drop-off
Paid media efficiency and ROI
Content performance by channel
Audience segmentation and trends
Commercial outcomes (not just traffic)
If a metric doesn’t change action, it’s removed.
How is this different from standard analytics dashboards?
Dashboards show what happened.
We explain why it happened and what to do next.
Our reporting focuses on:
Interpretation, not raw numbers
Clear implications for strategy
Priority actions, not data overload
You’re never handed charts without context.
What platforms do you analyse?
Typically:
Google Analytics / GA4
Email platforms (MailerLite, Klaviyo, ActiveCampaign)
CRM and sales data (often via Odoo)
Website platforms (Odoo, Squarespace, Shopify, WordPress)
Paid media accounts (where applicable)
Data is consolidated wherever possible to avoid fragmentation.
What is market analysis in this context?
Market analysis looks beyond your own data to understand:
Competitor positioning and messaging
Pricing and offer structures
Channel usage and visibility
Audience expectations and behaviour shifts
Gaps and opportunities in your market
This ensures optimisation happens in the right direction, not just faster.
How often is reporting delivered?
Common structures:
Monthly performance and optimisation reports
Quarterly strategic reviews
Campaign-specific deep dives
One-off market analysis reports
Frequency is based on decision-making needs, not arbitrary schedules.
Will I get clear recommendations?
Yes. Every report includes:
What’s working
What isn’t
Why
What should change next
What to stop doing
Recommendations are prioritised so you know what actually matters.
Do you benchmark against competitors?
Where useful, yes. This may include:
Traffic and visibility estimates
Messaging and positioning comparisons
Channel presence and content strategy
Offer differentiation
Benchmarks are used for insight — not surface-level comparisons.
Can you analyse campaigns you didn’t run?
Yes.
We regularly audit:
Existing websites
Email marketing activity
Paid campaigns
Content strategies
This is often the fastest way to identify wasted spend or missed opportunities.
How does optimisation actually happen?
Optimisation may involve:
Adjusting messaging or positioning
Refining audiences or segmentation
Improving conversion paths
Reprioritising channels
Simplifying journeys that create friction
Nothing changes without evidence to support it.
Is this only useful for paid advertising?
No.
Reporting and optimisation are often more valuable for:
Organic content
Email marketing
Website conversion
Long-term brand positioning
Paid media is just one part of the picture.
What does reporting and analysis cost?
Costs depend on:
Data complexity
Number of channels
Depth of analysis
One-off vs ongoing engagement
This work is typically delivered as:
Monthly retainers
Quarterly strategy packages
One-off audits or market reports
All pricing is scoped clearly in advance.
Will this help me make better decisions?
That’s the point.
If reporting doesn’t influence:
Budget allocation
Channel focus
Messaging direction
Product or service positioning
Then it isn’t doing its job.
How do we start?
The process is:
Define commercial goals
Review existing data and tools
Identify gaps and blind spots
Build a reporting framework
Deliver insights and actions
Optimise continuously or hand over
No analysis begins without clarity on why it’s needed.
Who is this best suited for?
This is ideal if you:
Want clarity, not noise
Are tired of surface-level reports
Need justification for decisions
Want to improve results without guesswork
Care about long-term positioning as well as short-term performance
What types of automation do you offer?
We typically automate:
Lead capture → CRM → follow-up emails
Website forms → email lists → segmentation
E-commerce actions (orders, abandoned carts, post-purchase emails)
Client onboarding workflows
Internal notifications and task creation
Reporting and data sync between platforms
Membership, portal, or gated-content access
Which platforms do you work with?
Primarily:
Odoo (CRM, Website, Marketing Automation, Surveys, Email, Portal users)
MailerLite / Klaviyo / ActiveCampaign
Zapier or Make (where native automation isn’t sufficient)
Squarespace, Shopify, WordPress
Google Workspace and connected tools
If your stack isn’t listed, it can usually still be integrated.
Do I need to already be using Odoo?
No.
However, if you want a centralised, scalable system, Odoo is often recommended. Existing tools can either be connected to Odoo or automated independently, depending on cost, complexity, and long-term plans.
Is automation only for large businesses?
No.
Automation is often more valuable for small teams because it:
Reduces admin overload
Prevents missed leads or follow-ups
Creates consistency without hiring staff
Even a single automation can save hours every week.
How custom is the setup?
Fully custom.
Automation is mapped from your real process, not assumptions. This includes:
How leads actually arrive
Who needs to be notified
What clients should receive and when
Where data should live long-term
Will automation replace human interaction?
No — it removes unnecessary manual work.
Good automation:
Handles routine actions
Improves response speed
Frees you up for higher-value work
How long does automation setup take?
Typical timelines:
Simple automations: 0-1 weeks
Multi-step workflows or CRM builds: 1–4 weeks
Full system design (e.g. Odoo): 6–12 weeks
Timelines depend on clarity, approvals, and data readiness.
What does automation cost?
Costs depend on:
Number of workflows
Tools involved
One-off build vs ongoing optimisation
Most automation projects fall into:
One-off setup projects
Monthly retainers (monitoring, refinement, expansion)
You’ll always receive a clear breakdown before work begins.
Can you automate existing messy processes?
Yes — but first we simplify them.
Automation works best when the process is:
Clear
Logical
Necessary
What happens if something breaks?
Automations are:
Tested before launch
Documented
Built with fail-safes where possible
Ongoing clients receive monitoring and adjustments. One-off projects include handover and support options.
Will I be locked into you long-term?
No.
Systems are built so:
You retain ownership
You can run them without Marco Digital if needed
Another developer can take over if required
Retainers are optional, not forced.
How do we start?
The process is:
Discovery & workflow mapping
Tool and cost recommendations
Automation build
Testing & refinement
Launch and handover (or ongoing support)
No build starts without clarity.
Is automation worth it for my business?
If you:
Repeatedly do the same admin tasks
Miss leads or follow-ups
Juggle disconnected tools
Want to scale without hiring immediately
Then yes — automation usually pays for itself quickly.
Got a question?
We'd love to hear from you! Whether you have questions, feedback, or need support, our team is here to help. Simply fill out the form below, and we aim to respond to all inquiries within 24 hours. Thank you for getting in touch!